In this episode of the Go-To Physio podcast, Dave O’Sullivan discusses the critical importance of improving the initial assessment rebook rate (IA Rebook Rate) for therapists. He emphasizes that this metric is a key indicator of patient engagement and clinic success. The conversation covers various strategies to enhance the IA Rebook Rate, including building patient trust, effectively communicating treatment plans, and ensuring patients feel progress in their treatment. O’Sullivan also highlights the significance of understanding patient-defined value outcomes and how they relate to the overall patient journey.
Takeaways
- Improving the IA Rebook Rate can significantly impact clinic success.
- The IA Rebook Rate is a leading indicator of patient engagement.
- Building patient trust is essential for treatment adherence.
- Effective communication of treatment plans enhances patient buy-in.
- Patients need to feel progress in their first session to rebook.
- Self-trust is a major barrier for patients in committing to treatment.
- Therapists must understand patient-defined value outcomes.
- Reassurance plays a crucial role in patient satisfaction.
- Therapists need a structured approach to clinical reasoning.
- The IA Rebook Rate should be a focus for all clinics.
Sound Bites
- “Patients come in looking for help.”
- “The IA Rebook percentage is king.”
- “Reassurance is a painkiller.”
Chapters
00:00 Understanding the Importance of IA Rebook Rate
02:50 Key Actions to Improve Patient Engagement
05:40 Overcoming Patient Objections
08:56 The Role of Subjective Assessment
11:41 Building Trust and Confidence in Treatment
14:59 Effective Communication of Treatment Plans
18:07 Strategies for Immediate Patient Progress
20:56 Aligning Treatment with Patient Goals
23:51 Final Thoughts on Improving IA Rebook Rate
28:43 Podcast Outro
Resources:
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Our Clinic Owner Business Mentorship Program: thegotophysio.com/business-mentorship/
Happy Progressing Patients Book: thegotophysio.com/book
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